
Our Story
Cherri was born from a simple realization:
The average gusset on women's underwear (the crotch part) is 1.8 inches wide.
But the average vulva is 2.5 inches wide.
Cherri redefines the relationship you have with your body through better fitting underwear.
Designed for real bodies. And cool girls.
(& anyone who's tired of coochie floss)
Ready to wear the difference?
Shop our bestsellers, experience the gusset, and see what 6,000 vulvas taught us.

Our Founder
Gabriella Scaringe: Meet the woman behind the brand that’s changing how we dress down.